)
Lizzard International was founded in 1991 by an adrenaline charged super being with a great need for speed and an absolute love of the sea…
As he spent most of his days outfitted in his watery world in sub standard wetsuits that leaked salt water into sacred orifices he decided to create his own supersuits, thus the brand was conceived. Having mastered the art of manufacturing wetsuits in 1995, the super being and two of his trusty cohorts launched the first pair of boardshorts and a couple of truly original T-shirts. As the saying goes, the rest is history… (Still in the making.)
They have since evolved into being the No.1 South African Surf Brand, boasting a huge collection of truly unique surf, skate, snow and urban street paraphernalia. Not wanting to take the boring tried and tested (yawn) route in positioning there brand in the surfwear market, they took a bold and innovative step in introducing illustrated characters, “blood brothers” that portray the brands lifestyle ethos in a creative, imaginative and sometimes humerous fashion. Subsequently these characters have become the backbone of the company, each one truly unique, all with great stories to tell.
The success of the lizzard brand led to the establishment of the ladies/Girls wear label Lizzy, which embraces the free-spirited, freedom loving, independent thinking philosophy of lizzard with a feminine slant.
As a great man once said (which one we still trying to figure out): don’t live life in mediocrity LIVE THE LIZZARD LIFE. We say “The best way to predict the future of our brand is to invent it ourselves.”
